Google Analytics Individual Qualification Practice Exam

Disable ads (and more) with a membership for a one time $2.99 payment

Study for the Google Analytics Individual Qualification Exam. Engage with challenging multiple choice questions, detailed explanations, and practical insights. Prepare effectively for your certification!

Each practice test/flash card set has 50 randomly selected questions from a bank of over 500. You'll get a new set of questions each time!

Practice this question and more.


If a destination goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many goal conversions will Google Analytics count?

  1. 3

  2. 2

  3. 6

  4. 1

The correct answer is: 3

In Google Analytics, a destination goal is configured to track when a user completes a specific action, such as a newsletter sign-up. When a user achieves that goal multiple times, it is important to understand how Google Analytics counts these conversions. In the scenario where a user completes the newsletter sign-up three times across three separate sessions, Google Analytics will count each of those completions as a separate goal conversion. This behavior is due to the fact that Google Analytics tracks each individual completion of the goal, regardless of whether they occur in the same session or in separate sessions. Therefore, the total number of goal conversions recorded will be three. This means that if a user successfully signs up for the newsletter on three different occasions, each instance will contribute to the total goal conversion count, leading to a final count of three conversions. Thus, the correct answer is that Google Analytics counts three goal conversions in this case.